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Social Media Marketing Professional Training Course

Indian : Rs.5169
International : $86
INTRODUCTION
Social media marketing refers to the process of gaining traffic or attention through social media sites.  Most of these social media platforms have their own built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns.
Important Guideline
  • One month course access is provided for Shaw Academy course.
  • Vskills certification is not provided with Shaw Academy course.
OBJECTIVE
Leverage Social Media Marketing for Brand Building, Lead Generation & Customer Acquisition.
CONTENT
Social Media is a relatively nascent media for businesses. All the main stream agencies are also trying to figure out how to use it effectively to fulfill business objectives. Moreover, the use of Social Media is not just restricted to Marketing.
Businesses are using it for Sales, HR, CRM, Product development & many other functions. Therefore, it is important that everyone should acquire moderate knowledge of Social Media before deciding the implementation plan.

Session I
  • Why care about Social Media?
  • Orientation to Digital Marketing and Social Media
  • Latest Stats and Trends about Social Media (Global & Indian)
  • Relevant Social Media Success Stories (Global & Indian)
  • Demystifying Community Building on Facebook
  • Creating Facebook Marketing Strategy
  • Live Facebook Community Building & Facebook Advertising
Session II
  • Twitter: The Jewel in the Social Media Crown
  • Creating Twitter Marketing Strategy
Session III
  • Leveraging LinkedIn for B2B Lead Generation & Personal Branding
  • Discussion on other Social Media Channels
Session IV
  • Measuring ROI of Social Media
  • Planning & Creating Multi-channel Social Media Strategy
EXAM
Candidates are also provided Vskills certification, will undergo the assessment exam at Vskills centers, across India. The details for same are as.
  • The Certification Exam is for one hour (1 hour) duration.
  • The exam has 50 multiple choice questions (1 marks each), with no negative marking.
  • The passing percentage is 50% i.e., 25 marks need to be scored in order to clear the exam.
  • One exam attempt is provided per registration with no limit on re-appearance.
  • Certification Exam is computer based exam, held every month at Vskills exam centers.
  • Exam result is shown after submitting the exam.
CERTIFICATION
Successful candidates receive the hard copy certificate usually in 7-10 working days and the link to soft copy can be accessed with in 2-3 working days, post exam date.
For Shaw Academy Candidates
Weekly quizzes are only provided by Shaw Academy to candidates for validating their knowledge. 
Frequently Asked Questions

What is GetCertGo?
GetCertGo (GCG) is one of the India’s largest skill assessment company for working professionals. GCG has transformed the learning and certification process by providing content in online modules which are easy to access and comprehend.

What are the benefits that I will get by taking GCG Certification Exam?
Some of the benefits that you get on taking GCG Certification exam are - Certifying skills that are valued by experts in the industry. Certification opens avenue for candidates as it is an proof of candidate's skills. Getcertgo Certification enhances the chances of employment. CVs of certified candidates are tagged on Monster India and Shine.com website.

What is the eligibility for registration?
There is no minimum qualification for taking up the Certification Exam

How do I participate in the live webinars and access the recordings of Shaw Academy?
You can participate using your own computer via the internet, both Windows and Mac devices will suffice. You can access recordings via your student log in area found in menu tab. Live lessons are not essential in order to pass diploma courses. You can view the recordings in your own time.

What is the duration of one webinar from Shaw Academy?
It lasts approximately 1 hour, not including questions and answers at the end of the live sessions.

What if I miss the lecture by Shaw Academy? Will I be able to catch up?
That's no problem. We also record each lecture as we broadcast them. We make these videos available to you within 24 hours of each lecture concluding and you will have unlimited access to the videos for up to 12 days after the entire course has been completed.

Are there any assignments by Shaw Academy?
We provide you with weekly quizzes in order to self-assess your progress. These are completely voluntary and a fantastic revision tool. Only live courses have weekly quizzes. Upon course completion a final assignment will be made available. There is a €19.90 administration charge to complete the final assignment and receive the certificate.

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Get Cert Go

Get Cert Go partners with the world’s leading course providers to offer the highest quality, career-focused online short courses. Get Set Go do this to help working professionals around the world acquire new skills and advance their careers.

Get Cert Go unique competence is based on get cert go approach of giving a Vskills certification to online learning, coupled with get cert go ability to offer a digital badge to successful learners on leading job portals in India to differentiate them from other job seekers. This approach helps in enhancing the job search capability or a growth trajectory of our learners in their career.

Get Cert Go supports working professionals globally in their pursuit of lifelong learning.

Get Cert Go offers professionals the chance to continue their education with some of the world’s most respected course providers online, without compromising on the personal support and interactive elements favored in face-to-face learning. Get Cert Go courses are designed to equip students with workplace-ready skills and knowledge, that are both industry-relevant and current, and recognized by the Industry.

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